'I’m Extremely Excited': Lady Gaga Shares Update On Makeup Brand

Lady Gaga looking at camera
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Salma Ahmed

Nowadays, it is no surprise when a new celebrity decides to take their career in another direction, especially the makeup direction. We saw celebrities creating their makeup brands like Selena Gomez’s Rare Beauty, and we also saw Lady Gaga’s Haus Laboratories which are now called Haus Labs. It sounds nicer to us!

Gaga chose to make her brand available exclusively on Amazon since she released Haus Labs in 2019, but we didn't hear that much about the brands since then.

Well, the singer and actresses didn’t enjoy this and a change was needed, which she did and we are going to tell you what’s new in Haus Labs’ future!

Time To Go To Sephora

Lady Gaga smiling
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Lady Gaga has announced through her Instagram the new chapter of Haus Labs, and it doesn't include Amazon this time.

The singer chose to take her makeup brand to the famous beauty retailer Sephora, which is the same place Selena Gomez chose for her makeup brand Rare Beauty.

Some competition won’t harm anyone, right?


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Gaga Shares Her Excitement

Lady Gaga and Bradley Cooper
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We are already excited with only reading the news, but when Gaga herself shares her feelings? We can only get excited more!

The singer took it to Instagram, and her other social media accounts, and wrote about the new launching of Haus Labs, saying “I’m extremely excited to announce that we are bringing brand new supercharged clean artistry makeup to the world, through a place that has inspired me for years, Sephora!”

We have seen the success that Sephora has and we understand why Gaga is inspired by them.

What Is Haus Labs About

Lady Gaga on red carpet
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Gaga then continued and said her own definition of Haus Labs, and we loved to read it!

The 36-year-old singer wrote, “At Haus Labs, artistry is for everyone, and no one should have to damage their skin or sacrifice their principles and values to be self-expressive with high-performance makeup.”

Before this new launching, the idea of creating a makeup brand first came to Gaga after she was inspired by her earlier days as an aspiring artist when she shopped for makeup products in the beauty sections of several drugstores in New York right before her shows.

This is the kind of glow-up that we love reading about!

What, When, And Where

Lady Gaga at the Grammays
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You are probably already wondering about what the new Haus Labs products include, when will they be available and where exactly will they be available? We have all the answers!

For starters, the new products are made for the eyes, lips, and cheeks. We are sure that we will have more products in the future.

Gaga also announced the release date for the new products saying through her social media, “The future of clean makeup is coming June 9.”

You will find the new Haus Labs products in more than 500 Sephora shops, and if you would like to order from Sephora's website then unfortunately the online buying feature is only available for those in US and Canada But don’t be upset! Haus Labs will relaunch their website on the 9th of June as well and whether you are in Canada and the US or not, you will still be able to make an order.

The Grammy Award winner ended her announcement by saying, “I know you’re going to love them as much as we do! Thank you from the bottom of my heart for helping make this dream come true.”

And as Lady Gaga said, “The future is beautiful!” We are sure that a future that has Lady Gaga’s songs, movies, and makeup brand is definitely beautiful!